Pipeline vs Decoding
Compare features, pricing, and capabilities to choose the right tool

Pipeline
Identify Anonymous Website Traffic
Pipeline identifies anonymous traffic on your website even if they don't fill out a form so you can fill your pipeline with more leads.
About
Pipeline identifies anonymous traffic on your website even if they don't fill out a form so you can fill your pipeline with more leads. On average we can identify 40% of website traffic. Compare this to the industry average page conversion rate of 4% and we can 10x the amount of names, numbers, and addresses that flow into your pipeline. Pipeline is specifically built for home service companies, we integrate with CRMs to facilitate email, call, text, post card drops, and door knocking.

Decoding
Show up in ChatGPT answers and track your competitors (track & optimize your AI visibility).
Monitor your brand and competitors with your own prompts, compare results over time, and step-by-step actionable recommendations to grow your AI visibility.
About
Our mission is to help you navigate the new shift in search and take control, by creating affordable tools and services. We have more than 16 years of experience outranking Fortune 500s on Google with SEO, and now we are applying the same rigor to AI search.
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Can't Decide?
Both tools have their strengths. Check out their individual pages for more details.